AEO Services in Zürich

When customers ask AI tools about services like yours, your website should explain your business clearly. Primesites helps Swiss SMEs prepare useful, accessible content for AI-powered search through Answer Engine Optimisation. We improve your answers and review visibility across agreed customer questions.

LOCATION

Based in Zurich. Built for Swiss SMEs.

OWNERSHIP

Your website. Your content. Your control.

PRICING

A clear scope and fixed project quote.

problem & outcome

Make your business easier to understand in AI search

Where SMEs get stuck

01

Your offer is difficult to understand

Your website leaves important questions about your services, customers, or locations unanswered.

02

Your content does not answer customer questions

Visitors find broad claims but little practical guidance when researching their options.

03

You cannot tell how your business appears in AI answers

There is no consistent record of mentions, linked sources, or traffic from AI tools.

What changes after the build

A clearer explanation of your business

We improve the information that explains who you help, what you offer, and where you operate.

Useful answers on relevant pages

We address real questions with clear explanations, specific details, and supporting information.

A documented starting point

We sample agreed questions and review available referral data, with clear limits on what the results show.

Capabilities

AEO work grounded in useful website content

QUESTION RESEARCH

Identify the questions customers ask when exploring a need, comparing services, and deciding whether your business is a suitable choice.

ANSWER CONTENT

Improve service pages and FAQs with direct answers, helpful detail, and clear headings that make your content easier to follow.

BUSINESS & CREDIBILITY

Clarify your services, locations, and expertise using approved business facts, genuine examples, and evidence you can support.

TECHNICAL FOUNDATIONS

Review access, indexing, internal links, and relevant structured data so important content is available and accurately represented on your website.

ENGLISH & GERMAN

Scope questions and content for each target language, keeping your business information consistent and wording relevant to customers in Switzerland.

VISIBILITY & REPORTING

Check agreed questions on selected AI tools, record mentions and linked sources, and review identifiable website visits and enquiries where data allows.

process

From customer questions to clearer answers and review

Timing caption: Suggested cadence: initial work during the first month, followed by regular reviews. AI answers change, and visibility outcomes have no fixed deadline.

01

 BASELINE

GIVE:

Business goals and agreed access

GET:

A baseline and content gaps

Week 1

02

PRIORITIES

GIVE:

Service facts and customer questions

GET:

A focused improvement plan

Week 2

03

IMPROVEMENTS

GIVE:

Fact checks and content approval

GET:

Published improvements

Week 3-4

04

REVIEW

GIVE:

Feedback on enquiry quality

GET:

Observations and next actions

Monthly from month 2

USE CASES

WHERE ARE YOU NOW?

Scenario 01 · Establish search foundations

Recognition signal

 Your website is live. You do not know how it appears in AI-assisted research.

01 / 03

Scenario 02 · Answer customer questions

Recognition signal

You have website content, but customers still need clearer answers

02 / 03

Scenario 03 · Support service evaluation

Recognition signal

Customers research several providers before deciding whom to contact

03 / 03

Start with a clear picture of your business online

Review how your website explains your offer and whether key content is accessible. Establish a sample of customer questions to guide the first improvements.

recomended engagement

AEO audit + business and content foundations

WHAT CHANGES

A sampled visibility baseline

Clearer service information

Priority access checks

Customer question mapping

An agreed action plan

Improve existing performance

Make your existing expertise easier to find and understand.

Turn service knowledge into useful explanations about how things work, who they suit, and what customers should consider before choosing.

RECOMMENDED ENGAGEMENT

Service page and FAQ optimisation

WHAT CHANGES

Direct answers

More useful service detail

Clearer page structure

Supporting examples

 Relevant internal links

Improve the buying journey

Help buyers understand whether your service fits.

Explain your approach, project scope, and selection criteria with accurate information. Connect that guidance to relevant services and a clear next step.

RECOMMENDED ENGAGEMENT

Buyer question content + service page improvements

WHAT CHANGES

Clear suitability guidance

Explained project scope

Tested checkout changes

Supported business claims

A clearer path to contact

PLAN YOUR AEO STRATEGY

Deliverables

AEO AUDIT & QUESTION MAP

Sampled baseline · Priority questions

+

IMPROVED CONTENT

Clear answers · Supported business facts

+

TECHNICAL REVIEW

Content access · Agreed improvements

+

VISIBILITY REPORTING

Sampled answers · Available referral data

=

YOUR CONTENT. YOUR PROGRESS

Unsure how AI search relates to your website? Let’s discuss your customer questions and current content.

Let's meet

Frequently
Asked Questions

What is AEO and how can it help our business?

Answer Engine Optimisation focuses on making your business information and website content useful for questions answered through search and AI tools. Our work can include question research, content improvements, technical checks, and sampled visibility reviews. The aim is clearer information and relevant discovery; inclusion in answers remains a platform decision.

How does AEO relate to SEO?

AEO and SEO share foundations: accessible pages, useful content, clear structure, and accurate information. AEO adds a focus on customer questions and observations of AI-generated answers. For Google’s AI search features, existing SEO practices remain relevant; a separate technical setup is not required.

Which AI tools do you review?

We agree on the tools and questions that matter to your audience. These may include ChatGPT search and Google’s AI search features where available. Checks are recorded with their date, language, and relevant settings. Results from selected questions are observations, not a complete measure of visibility.

Can you guarantee that AI tools will recommend our business?

No. We can improve the information on your website and review how selected tools present it, but we cannot control their answers or promise a mention, citation, or recommendation. Outputs can change between questions and sessions. We report what was observed alongside the work completed.

Do we need special AI files or structured data?

For Google’s AI search features, no special AI file or schema is required. Relevant structured data should reflect the visible page content. Access controls for other platforms are reviewed separately; permission to appear in search and permission for model training are distinct decisions.

How do you measure AEO progress?

We repeat agreed sample questions and record brand mentions separately from actual links to your pages. We also review identifiable AI referral visits and tracked enquiries where available. Google’s AI feature traffic is included in overall Search Console web reporting, so it is not a separate AEO total.

How long does it take to see results?

The delivery schedule for agreed content and technical work is set in the proposal. Visibility may change as platforms discover content and generate new answers, but there is no reliable universal deadline for mentions or leads. We review observations over time rather than treating one response as a result.

next steps

BOOK YOUR FREE STRATEGY SESSION

1.

Pick a time

Select a slot on our interactive calendar.

2.

REVIEW GOALS

We discuss your current state of website and pain points

3.

Get direction

You receive a fixed quote and architectural strategy. Free

Let's talk

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